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NORMI Supports ISSA International Cleaning Week and Advocacy Summit
International Cleaning Week Highlights Cleaning’s Role in Public Health
Most Hiring Managers Plan to Hire This Year
ISSA’s INCLEAN February/March/April Edition is Now Online
IICRC Standards Available for Second Limited Public Review
Second Annual ISSA VEO Conference Goes to Dallas
Exclusive Content
AI Won’t Save You—But These Three Skills Might
Artificial intelligence (AI) is everywhere, and the pace of change isn’t slowing down. For business owners in the cleaning and restoration industry, the real question isn’t which AI tool to pick.
The Landscape of Floor Care: Why the Environment Dictates the Process
In the world of commercial floor care, people hold a dangerous misconception that a floor is just a floor.
Beyond the Manual: The Hidden Work Behind IICRC Education
Darren Hudema, Rachel Adams, and Chris Kissin are IICRC-approved instructors with a combined student count exceeding 30,000.
The 911 Restoration Sales Training Evolution
Tammy Biggerstaff, 911 Restoration’s director of national accounts and corporate sales trainer, operates with the primary goal of teaching her team the commercial side of restoration.
The Real Barrier to Sales Performance
The real barrier to sales performance is not a lack of knowledge. It is unexamined protection masquerading as strategy.
Mastering the Science of Stain Removal
With a foundational understanding of chemistry and the right diagnostic tools, a skilled technician can remove almost anything.
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Products & Technologies
AI Won’t Save You—But These Three Skills Might
The Restoration Profit Estimator
AI Just Changed How Customers Choose Cleaning and Restoration Companies
A(I) Smarter Way to Hire
Upcoming Events
April 27-29 | Savannah, Georgia
2026 Restoration Convention & Industry Expo
Get ready to experience southern charm at its finest in beautiful Savannah, Georgia, where the riverfront setting, historic beauty, and unmatched hospitality create the perfect backdrop for the restoration industry’s premier annual gathering.
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