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Register for NORMI’s November and December Online and In-Person Classes
Vote on Tuesday: What’s at Stake for the Cleaning Industry
Washington Now Requires Insurers to Disclose Estimate Pricing Sources
MidSouth Cleaning & Restoration Association Announces Call for Speakers for 2027 Meetings
ServiceForge Launches ‘Keep Service Human’ Podcast to Champion Personal Connection in the Skilled Trades
IICRC Announces 2026-2027 Board of Directors
Exclusive Content
Crime Is Down. Cleanup Isn’t.
But the truth is biohazard cleanup isn’t always the same kind of work, and it doesn’t follow crime trends.
From Classroom Kid to IICRC-Approved Instructor
In this episode of Unscripted, Jeff Cross, media director with ISSA, explores one young professional’s journey into cleaning and restoration, the experiences that prepared him to teach and the challenges of earning credibility early in his career.
Profit Leaks Hiding in Plain Sight
Picture a busy neighborhood diner. The burgers are great, the booths are full every weekend, and the owner still can’t figure out why the bank account looks thin at month’s end. The rent is fine. The menu prices are fine. The problem is standing at the fryer. The cook has a heavy hand, and every basket of fries goes out with a few more than it should. No customer has ever complained about that.
The Most Expensive Mistake
Most cleaning company owners are charging too little. Not a little too little—a lot too little. You can raise prices, and your clients can handle it.
Stop Pitching and Start Helping: Build Loyalty With Email
John Clendenning, founder of Carpet Cleaner Marketing Masters, disagrees with owners who call email outdated. He also doesn’t want it carrying the whole load.
Don’t Let a Chatbot Decide Who You Hire
Explore how AI has reshaped hiring on both sides of the desk, with one business leader sharing what’s going wrong and what employers in the cleaning and restoration industries can do about it.
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Receive up-to-date industry news, how-to tips, exclusive online content, videos, and more by signing up today!
Products & Technologies
ServiceForge Launches ‘Keep Service Human’ Podcast to Champion Personal Connection in the Skilled Trades
Your Answers to Frequently Asked Questions About AI in the Cleaning Industry
Make Technology Earn Its Keep
RIA Advocacy Helps Deliver New Material Handling Line Item in Xactimate
Upcoming Events
Nov. 16-19 | Mandalay Bay Convention Center in Las Vegas
ISSA Show North America 2026
Discover the future of cleaning at ISSA Show North America. This November, join us for a unique experience tailored to enhance your business, provide access to the latest products and innovations, and connect you with peers and industry leaders. Explore, innovate, and elevate your knowledge at ISSA Show North America.
Polls
Straight Talk Expert Videos
