One of the fun things about running a micro-business, which best describes an owner-operator carpet cleaning business, is that I am free to break the rules of "good business practice" if and when I see fit.
If the competition is the guy with the lowest price then how does Rolls Royce, Gucci, and Tiffany stay in business? They don’t sell the cheapest stuff on the planet.
It’s hard to think of an industry with more competition than the carpet cleaning industry. There are so many cleaners out there to choose from. Now is a great opportunity to be competitive.
Nothing — I think “greening” is a fad, and I don’t want to be a part of it.
Nothing — I want to get involved, I’m just not sure where to start.
I do what I have to do to make customers happy with my greening practices.
Promote maintenance — I think the best way to stay green is to be sure carpet/ equipment lasts longer.
I use some green products, am a member of a green organization(s), and promote maintenance.
Everything — I use sustainable suppliers, promote employee carpooling, use green products and equipment, am an active member of a green organization(s), etc. You name it, I do it!