View Cart (0 items)

Marketing & Advertising

Although technical expertise is important in any business operation, finding clients and getting them to do business with you is key to success. Marketing your services, advertising it effectively, developing referrals, using modern media, expanding your client base and successful networking are all part of this industry topic. Learn how to do all this whether you operate a carpet cleaning or restoration company — or both.

ARTICLES

TBU offering another Insurance Marketing Strategies event

TAMPA — Invitation is for restoration contractors only.


Read More

Common Sense on Common Areas

Attractiveness of facilities’ common areas can make or break a business.

Attractiveness of facilities’ common areas can make or break a business.


Read More

Training and Certification

A thought-provoking perspective on the importance of industry education.


Read More

Lessons from Times Square

Getting told ‘no’ means just about nothing, if you have the right attitude.
Read More

The Trustworthy Vendor

It may seem very simple in theory, but it's often ignored in real-life.
Read More
August 2014 Foreword

Forward Thinking

Last month, I wrote in my editorial about how it would be smart to concentrate your marketing to a younger group, AKA Generation Y, the “Millennials.”


Read More

Trust

If you don’t build trust with your customers, you won’t have customers.
Read More

Big Dogs

There’s a type of adjuster you don’t see too often, but when you do…


Read More

You Must Believe

It starts with you on your journey to getting customers for life.


Read More
July 2014 Single Truck Success

Create Your Own Photo Shoot

An easy, effective way to persuade customers that you have what they are looking for.

In this age of marketing and social media, companies with the best visual appeal have the advantage. Strong photos capture a viewer’s attention.


Read More