Marketing & Advertising
Although technical expertise is important in any business operation, finding clients and getting them to do business with you is key to success.
Marketing your services, advertising it effectively, developing referrals, using modern media, expanding your client base and successful networking are all part of this industry topic. Learn how to do all this whether you operate a carpet cleaning or restoration company — or both.
ARTICLES
May 14, 2013
When you are needed, make sure you can be found.
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May 2013 Single Truck Success
100 million unique monthly visitors can't be wrong.
May 2, 2013
Have you heard the buzz about social media and how it can be used to market carpet cleaning services?
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May 2013 Feature
Some use deception as their marketing strategy. Here’s how to fight back.
April 30, 2013
Winning the ultimate marketing battle is having a better strategy than your opponent.
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April 2013 Single Truck Success
Pinpoint the marketing source of each new customer.
April 4, 2013
Call tracking management is now an affordable and easy-to-use tool that can pinpoint the marketing source of each new customer.
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April 2013 Cover Story
Become a master in the Internet marketing battlefield.
April 1, 2013
If you have been in business prior to the Internet age, you probably remember the annual visit from your Yellow Page representative and his display of all the large ads with color, all with a hefty price tag.
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March 26, 2013
ServiceMonster has introduced a new line of card designs for their direct mail marketing program, FillMySchedule.
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March 15, 2013
Simply attending a networking event is not enough. Here’s how to get great results.
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March 2013
How loss leader marketing became the dominant force in the marketplace.
March 5, 2013
Most carpet cleaning business owners are engaged in a psychological battle, and they don’t even know it.
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February 11, 2013
How to make this virtually free marketing concept work for your carpet cleaning company.
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February 6, 2013
Many carpet cleaning and restoration business owners are working hard to build successful businesses.
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