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Diversification

Many business owners and managers find that competing in today's market is intensely challenging, but most of them quickly learn that diversifying and offering additional services is a profitable solution. Whether you are diversifying into upholstery cleaning, duct cleaning, rug cleaning, tile and grout cleaning, odor control, specialized spot and stain removal, color repair or any ancillary service offering, you will find the expert advice you need.

ARTICLES

Entering the Hard Floor Cleaning Fray?

June 9, 2014

It's not carpet cleaning. This diversification has a unique set of challenges.


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June 2014

Carpet Cleaning… Janitorial… Or Both?

Adding janitorial can be a solution to the slow season.
June 4, 2014

A monthly janitorial cash flow can be helpful for a carpet cleaning company that experiences a major winter slow down. However, there are both pros and cons that should be considered.


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November 2013 Technical Tips

Gearing up for Granite

The basic requirements for cleaning, maintenance and (eventually) restoration.
October 29, 2013

Granite is often used for countertops, flooring, walls, building exteriors, sculptures, monuments, fountains and headstones. These are all opportunities for service and profit once you become comfortable working on granite.


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November 2013

Trauma Scene Cleaning

Do you know what you are really doing?
October 29, 2013

You have probably heard or read about trauma scene work, or perhaps you or your company may now do this type of work. As with many other work activities, an important aspect of success is knowing what you are doing.


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August 2013

Increasing Profits

How to get more ROI from your marketing efforts.
August 7, 2013

Upselling your services is an important part of building a profitable business. Each customer you have costs money to acquire, so it is important to get as much return on your investment (ROI) as possible. That’s what upselling is all about.


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August 2013

Price Fixing

Are third-party pricing guides violating FTC rules?
August 6, 2013

Restoration contractors have been forced by the insurance industry, now for years, to use one of these pricing guides. They have also set up special groups of pre-approved vendors who not only agree to certain terms but agree to use the dictated pricing guide of the insurance company’s choice.


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The Art of Selling Upgrades

July 31, 2013
Offering additional improvements after a loss requires tact and skill.
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July 2013 Technical Tips

Woes of the Nose

Turn malodors to money-making opportunities.
July 6, 2013

Let’s look at a few odor situations and some practical tips to help you with your own technical skill.


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July 2013

Cash From Concrete (part 2)

The technical side of cleaning, maintenance and restoration.
July 5, 2013

Last month, we discussed the revenue potential of cleaning various concrete-type surfaces. But to make the money, you have to know how to do the work.


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Restorative Floor Care for Carpet Cleaning Techs

June 17, 2013

Ready to expand? Successful hard floor care requires training and technical skill.


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