Jeff Cross
Jeff Cross is the ISSA media director, with publications that include Cleaning & Maintenance Management, ISSA Today, and Cleanfax magazines. He is the previous owner of a successful cleaning and restoration firm. He also works as a trainer and consultant for business owners, managers, and front-line technicians. He can be reached at [email protected].
Mikey’s Fest Grows, Requires Venue Change
NASHVILLE — Mikey’s Fest is rapidly growing, requiring event organizers to scramble to find a new venue for its July 21-23 event. The Hotel Preston...
Rug Shop Web/Social Media Impact a Feature at Rug Summit 10
ANN ARBOR, MI — Annual Rug Summit favorite Tim Miller will once again help attendees (September 29-30 in Oak Park, MI) reel in both customers...
Knowing Stuff
I always enjoy the feeling when Cleanfax publishes an article that really gets the attention of the industry and helps out its subscribers. That happened...
The Final Frontier: June 2016 Foreword
June 2016 Foreword by Jeff Cross It’s always refreshing to hear from our subscribers by telephone or email about how they value the information in...
May 2016 Foreword: Doom & Gloom of working with insurance companies
At the RIA’s International Restoration Convention & Industry Expo in Orlando recently, I was privileged to attend several workshops that were truly beneficial to restoration...
Above and Beyond Basic Truckmount Maintenance
Think back to the time when you first decided to go into business. You might have chosen to clean carpet with a portable extractor, or...
April 2016 Foreword: Trumped!
If you enjoy playing cards, you know what a trump card is and the power it holds. When you have it, you feel pretty good....
March 2016 Foreword: Way Too Cheap
“My competition's pricing is so cheap!” “I can’t believe how little they charge for cleaning.” “I saw one of their estimates. It was about three...
February 2016 Foreword: Dating Prospects
Peter Crosa, an independent insurance adjuster, a good friend of mine and one of the instructors at the Restoration Strategies workshops, said something to me...
Study your Customers
Psychology, according to the Oxford Advanced Learner’s Dictionary, is this: “The scientific study of the human mind and its functions, especially those affecting behavior in...
