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April 2013 Technical Tips

Commercial Carpet Cleaning

How to make hot water extraction more profitable.
April 3, 2013

How can hot water extraction cleaners provide a high level of service and profitably compete in this environment?


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Introducing new direct mail marketing cards

March 26, 2013

ServiceMonster has introduced a new line of card designs for their direct mail marketing program, FillMySchedule.


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March 2013

The Ultimate Battlefield (Part 1 of 3)

How loss leader marketing became the dominant force in the marketplace.
March 5, 2013

Most carpet cleaning business owners are engaged in a psychological battle, and they don’t even know it.


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How to get the best position on YouTube

February 25, 2013

Four key elements every video must have to generate fantastic results.


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Didn't you see the sign?

What to do — and not to do — when trying to sell carpet cleaning services.
January 11, 2013

Here are a few insights that may assist you in navigating some of the minefields you could experience when cold calling.


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January 2013 Foreword

Driving in Circles

January 3, 2013
Avoid business stagnation in 2013.
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Winter carpet cleaning survey leads to winter sales tips

December 5, 2012

U.S. Products recently completed an online survey asking carpet cleaning technicians about the impact winter has on their businesses.


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5 keys to sales management

December 3, 2012

It’s time to check and see if your salespeople are working for you — or against you.


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