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IICRC S320 Standard Available for Public Review
Most Americans Worried About Impact of Power Outages
The Referral Machine
Beyond the Burn
Joe Thomas of PuroClean Named IFA Franchisee of the Year
ISSA Announces 2026 Class of Emerging Leaders
Exclusive Content
How Restoration Contractors Can Dominate Online
The contractors keeping their trucks on the road year-round are the ones who built a system that tells Google exactly what work they want, where they want it and why they can be trusted to handle it and then use that system deliberately instead of waiting to see what the weather sends their way.
They Are Watching You
A crew can clean the same carpet for three years and never hear a single complaint and still lose the client. Same house, same living room, same worn path in front of the couch. The technician knows the place better than some of the homeowner’s own family does. It feels like the relationship is locked in. It isn’t.
Don’t Let Your Equipment Become the Weak Link
Floor care is not just about chemistry, labor, or procedure; it is about the entire system working together. The flooring material, the soil, the technician, the chemistry, and the equipment all must be aligned.
The Competitive Advantage Your Rivals Can’t Buy
In a crowded cleaning and restoration market, every company is chasing the same customers—and making the same promises. Bigger ads, bolder truck wraps and claims of being “the best” may attract attention, but they rarely build lasting trust. How to do it is surprisingly simple.
9/11 Air Quality Lessons Learned: Protecting Workers in Today’s Fires
Cleanfax Editor Elizabeth Christenson chatted with Tom Peter, a certified industrial hygienist and member of the regulatory business practice at First Onsite, about the lessons of 9/11, improvements in air quality science and how restoration safety has evolved during the past 25 years.
Cleaning’s New Essentials
The most overlooked step in carpet care is having a maintenance plan.
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Products & Technologies
Reins to Offer Alternative Equity Solutions to CORE Group’s Members
The New Rules of Winning Customers in an AI-Driven World
Your Employees Are Using AI. But Are They Still Thinking?
AI in Hiring: What Works, What Doesn’t, and What Employers Need to Know
Upcoming Events
Sept. 9-11 | Las Vegas
The Experience Convention and Trade Show 2026
The Fall Experience is where cleaning and restoration professionals come together to explore every aspect of the industry from start to finish.
Polls
Straight Talk Expert Videos
